It all comes down to your people.
Members can never be taken for granted. More often than not, when an association faces financial declines and seeks out the help of a professional association management group, it’s because leadership has made this often fatal mistake.
We Can Help You Empower Your Membership
Effective membership management means a constant interplay of member recruitment initiatives with strategic retention programs. Members need to truly feel the value of their association in both their professional and personal lives.
Partner with Us
From membership focus groups to industry research, automated new member campaigns to referral programs, Sentergroup can help your association grow and keep your membership.
Core Membership services include
Membership Strategy Development
New Member Recruitment Campaigns
Member Retention Campaigns
Loyalty and Referral Programs
Benefit Offering Development and Evaluation
Reporting and Analysis
How to turn a new member into a lifetime member
Associations often spend a significant amount of time, effort, and money on attracting new members—only to forget about those new members once they are a part of the association.